A caffè sospeso is a cup of coffee paid for in advance as an anonymous act of charity. The tradition began in the working-class cafes
of naples, where someone who had experienced good luck would order a sospeso, paying the price of two coffees but receiving and
consuming only one. A poor person enquiring later whether there was a sospeso available would then be served a coffee for free.
Cafe Tacheles has adopted the sospeso to promote kindness and caring.
In the category design we had to create a logo which can be used as a symbol for all places in vienna offering a sospeso.
category print was all about promoting cafe tacheles and their meals and drinks paid in advance,
since more people are paying then consuming.
shortlisted - young lions 2015